A digital legacy can make the death of a close person even more difficult. This is because the administration of this inheritance includes the directive to preserve the life, creations and personality in digital form. If the deceased did not leave instructions, the heirs – legal and appointed – are often left helpless before this intimate digital mass of data. The possibilities offered by the internet, social networks and also AI are turning familiar mourning rituals upside down and raise the question of what new demands are emerging in the funeral business.