AI use in the cultural and media industries: social, economic and legal aspects
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The project assesses the impacts of AI on the cultural, creative and media industries. It analyses how generative AI and algorithmic systems are transforming creative processes, business models, value creation and employment across the sector. Particular attention is given to opportunities for innovation and productivity, as well as challenges concerning copyright, remuneration, cultural diversity, working conditions and regulation. The study will identify societal, economic and legal implications and outline policy options for the governance of AI in the cultural and media sectors.